Privacy Policy

Personal Information We Collect
When you visit the Small World Textiles website, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the site, and information about how you interact with the site. We refer to this automatically-collected information as “Device Information.”
We collect Device Information using the following technologies:
“Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. These enable the following:
To estimate the audience size and usage pattern.
To store information about your preferences, and so allow the customization of the site according to your individual interests.
To speed up your searches.
To recognise you when you return to my site.

You may refuse to accept cookies by activating the setting on your browser which allows you to refuse the setting of cookies. However, if you select this setting you may be unable to access certain parts of my site. Unless you have adjusted your browser setting so that it will refuse cookies, the system will issue cookies when you log on to the site.
For more information about cookies, and how to disable cookies, visit www.allaboutcookies.org.
“Log files” track actions occurring on the site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
“Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the site.

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information.
When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimise our site (for example, by generating analytics about how our customers browse and interact with the site, and to assess the success of our marketing and advertising campaigns).
We use retargeting marketing campaigns and targeted advertising to provide you with material relating to our products or services.

Sharing Your Personal Information
We use Google Analytics to help us understand how our customers use the site–you can read more about how Google uses your Personal Information here: www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
As mentioned above, we share your Personal Information with third parties to help us provide you with material relating to our products or services, for example Mail Chimp and Google Ads. For more information, please see MailChimp’s Privacy Policy. You can unsubscribe to newsletter at any time by clicking the unsubscribe link at the bottom of any of my emails or by sending a newsletter unsubscribe request to Small World Textiles.
Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

Behavioural Advertising
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising by:
FACEBOOK – www.facebook.com/settings/?tab=ads
GOOGLE – optout.aboutads.info.

Do Not Track
Please note that we do not alter our site’s data collection and use practices when we see a Do Not Track signal from your browser.

Your Rights
You have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted.

Changes
We may update this Privacy Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

Contact
If you require more information about our privacy practices or if you would like to get in contact about any other matter, please either email. or write to us at Small World Textiles Limited, The Manor, Main Street, Tur Langton, Leicester, LE8 0PJ.